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Source: Aftermarket Business

On the rise in a down economy

January 18, 2010
By:James E. Guyette

Running a business certainly isn?t easy in these hard times. Yet despite the economic downturn, numerous automotive operations are thriving as they enhance customer service, shift inventory and embark upon innovative marketing strategies.

Source: Aftermarket Business

What's the sales potential in social networking?

December 15, 2009
By:Chris Miller

Earlier this decade, the word 'friend' became a verb in our lexicon, and the way we perceive business relationships was never the same. As digital social networking has skyrocketed into the public consciousness, auto parts distributors and repairers now have access to a vital avenue for marketing, sharing repair information and keeping track of industry colleagues.

Source: Styling & Performance

SEMA Session Focuses on Social Media and its Role in Your Business

November 5, 2009
By:Josh Burns

SEMA session addresses the growing social media trend and why it's important for businesses to be involved in this rapid-growing area.

Source: Styling & Performance

GM Introduces New E-ROD Crate Engine Package for Classic Cars

November 4, 2009
By:Josh Burns

GM Performance Parts offers new LS3 engine package featuring emissions equipment and supporting components that enable classic cars to pass California's stringent smog tests.

Source: Automotive Body Repair News

Investing properly in your Internet marketing efforts can have powerful results.

May 1, 2009
By:Stephanie Skernivitz

By taking the proper steps, marketing on the Internet can have impressive payoffs for your shop.

Source: Automotive Body Repair News

Track your estimate conversion rate to close more sales

May 1, 2009
By:Ron Kuehn

Learn how to properly track your estimate conversion rates in order to raise your conversion percentage.

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